Pencarian berdasarkan :
Pencarian terakhir:
— Fitzsimmons, James A. - Nama Orang; Fitzsimmons, Mona J. - Nama Orang;
This edition continues to acknowledge and emphasize the essentials uniqueness of service management. These are some keys features:
-The integration of technology, operations, and human behavior is recognized as central to effective service management.
-Emphasis is placed on the need for continuous improvement in quality and productivity in order to compete effectively in a globel environment.
-Each chapter has a preview, a clossing summary, key terms and definitions, service benchmark, topics for discussion, an interractive exercises when appropiate, and one or more cases.
Ketersediaan
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