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Total quality management: the route to improving performance 2th edition

— Oakland, John S - Nama Orang;

The book Total Quality Management: The Route to Improving Performance (2nd Edition) by John S. Oakland is a comprehensive management text that presents a practical and integrated model of Total Quality Management (TQM) aimed at helping organizations improve overall performance. It emphasizes how to embed TQM into organizational strategy, offering guidance on leadership commitment, organizational culture, communication, and teamwork as fundamental components of quality improvement, and provides specific advice on implementing TQM practices such as Quality Function Deployment (QFD), benchmarking, quality system assessment using criteria like Baldrige and EQA, and measurement techniques, so that managers and students can apply quality principles across all business activities to achieve high performance in products and services rather than just isolated improvements.

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